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University Seals

Seal of the University of South Carolina

University Seals Usage Guidelines

The seal of the university was adopted by the Board of Trustees on April 26, 1803. The university seal quotes the Latin poet Ovid, "Emollit Mores Nec Sinit Esse Feros," which is translated as "Learning humanizes character and does not permit it to be cruel."

Beneath the words stand the figures of Minerva, the goddess of wisdom, and Liberty. Minerva's shield is decorated with the seal of the state of South Carolina. Together, the words and image remind us that a university education builds not only intellect, but also character. The Latin inscription below the figures is the school name and founding year of 1801.

Use of the seal is restricted and requires permission from the secretary of the Board of Trustees. The seal is primarily used to identify formal university occasions such as university commencements and board matters.

Beaufort College Seal

Beaufort College Seal Usage

USCB has one of the oldest traditions of higher education in the nation, dating to the 1795 charter of Beaufort College. An act of the South Carolina legislature authorized the college to confer degrees in the liberal arts or sciences "usually conferred in other colleges in Europe and America." The curriculum focused on theoretical science. When the original college building was constructed in 1802, the motto was chiseled onto the cornerstone: "Virtue, Liberty and Science."

Use. The Beaufort College Seal is used in formal and official applications for the Trustees of Beaufort College. It is used on official documents of the Board of Trustees and the Chancellor. Special permission from the Vice Chancellor of Advancement is required to use the seal in USCB publications.

Reproduction. The seal is available for approved uses from electronic files or printed artwork from the Office of Marketing & Communications. The seal should not be scanned or re-produced from a previously-printed version.

Size. As a general rule, the seal should not be used smaller than one inch (1") from top to bottom to ensure legibility.

Colors. The seal may be reproduced in one color or three colors. If one color is used, that color should be dark enough to provide good contrast to the background so that the details in the seal are legible. Indigo, Cream, and Lighter Indigo are the only appropriate colors for three-color reproduction of the seal and should be used as indicated below.

USCB-indigoUSCB Indigo (same as USCB Navy) | PMS 282
Process (CMYK) equivalent: 
100% cyan (C) 
68% magenta (M) 
0% yellow (Y) 
54% black (K) 
USCB CreamUSCB Cream | PMS 7499
Process (CMYK) equivalent: 
0% cyan (C) 
2% magenta (M) 
15% yellow (Y) 
0% black (K) 
USCB Light IndigoUSCB Lighter Indigo | PMS 279
Process (CMYK) equivalent: 
68% cyan (C) 
34% magenta (M) 
0% yellow (Y) 
0% black (K)