Social Media Club at USCB
USCB's Social Media Club encourages school spirit and supports the university’s main
social media channels—as well as departmental accounts—through photography, video,
event coverage, and student engagement. The club helps students gain real-world experience
in media, marketing, and event planning.
About the Club
The Social Media Club is a student-led organization supported by the Office of Marketing & Communications. Open to all majors, the club offers hands-on opportunities to build content, manage social platforms, and support USCB's storytelling efforts. Members collaborate on campaigns that reflect the vibrant life of the university.
Mission Statement
USCB's Social Media Club's mission is to create and share authentic, engaging content that empowers individuals and fosters a sense of belonging within USCB's community. We strive to be transparent in our communication and inclusive in our representation, ensuring that every voice is heard and valued. Through collaboration and creativity we aim to inspire positive change, encourage personal growth, and strengthen the bonds that support USCB."
What We Do
- Create photo and video content for USCB’s official social media channels
- Cover campus events and support event promotion
- Help fellow student organizations with content strategy
- Build skills in branding, digital communication, and storytelling
- Connect with professionals in marketing and media
Events & Involvement
Each year, the Social Media Club plays a role in many university-wide events, including:
- Sharkapalooza
- International Week
- Donor Scholarship Celebration
- Honor Society Inductions
- Athletics events and more
Members also work with student and community organizations to support their digital presence.
When & Where We Meet
Weekly during the academic year at the Bluffton Campus.
Join Us
All USCB students are welcome to join, regardless of major or experience level. If you’re interested in content creation, digital marketing, or simply want to help share the Sand Shark spirit, the Social Media Club is the place for you.
Facebook: UniversityofSouthCarolinaBeaufort
Instagram: @uscbeaufort
X: USCBeaufort
Contact
Carol Weir
Senior Director of Communications
